I was speaking to a group at a networking event about the recent security breach at LinkedIn, where millions of passwords were compromised when a hacker was able to break into their system. Since that time, LinkedIn and a number of other social platforms have been reminding users about security and updating their platforms to include extra measures designed to prevent the same thing from happening to them.

As I continued to talk with the group I was suggesting additional things they could do to protect their online presence. It was at this point when one of the members suggested that ÜberBlue educate our clients on social security. Not being one to pass up this opportunity I responded that we DO provide education on security to our clients. In fact in the beginning when we were naming the company we were actually going to call it “Social Security”. We could’ve given each of our client’s special VIP numbers and a membership card. In turn, they’d pay us thousands of dollars to belong. Obviously the name & the idea were already taken by the government. LOL! But seriously, our clients tell us that we do a much better job than that other entity. Even better, our clients are actually seeing a return on their investment!

We consistently see and hear that many people are not taking the simple precautions to protect themselves online. So here is the question? Are you surfing securely on Facebook, Twitter, LinkedIn and other social platforms?

A good start when possible is to make sure you are using a secure connection (https) to browse on the platform. Secure settings can be found in your account information on most of these platforms. Select HTTPS only when available. Also make sure you use multiple passwords and change them regularly for ALL online accounts.

Do you feel that the social platforms are providing you with enough information in order to protect you, as a user? Which social platforms could improve on their security features?

Erik Hultman (a.k.a. E) is the Founder and President of ÜberBlueDM, Inc., specializing in Social Media Solutions and Social Media Staffing Solutions for individuals, businesses and brands to build their social media success. He also founded the North Shore Entrepreneurial Network (NSEN) in the Chicago Area that recently celebrated it’s three year anniversary.

  1. dwallace12 says:

    Great stuff, Erik. Regarding passwords, this is what I’ve found maximizes security and minimizes pain.

    First, use a password generator so you don’t have to make them up. Make the passwords 12 characters long, mixing upper and lower case letters as well as numbers and (if the website allows it) symbols. That combination = pretty much uncrackable. I use PWGen, which is a free download. There are online ones as well, and some password keepers (see below) have them built in.

    Then use a password keeper to store your passwords and automatically enter them when you log into a website. You just enter the password (copy/paste) into the login page, and the password keeper will pop up and ask if you want to store it. This makes having separate, unintelligible 12+ character passwords for every website a non-problem. I use Kaspersky’s password manager because it came with my security suite, but KeePass is free (and I think Kaspersky may use KeePass’ engine). There are others.

    Best is to have a password keeper that has a mobile version and that will sync with your computer. I haven’t managed that yet, but it’s out there.

    • erikhultman says:

      Hi Dan. Thank you for the fantastic advice! I strongly encourage our readers take a look at your recommendations and mix up the passwords. Too many people rely on one or two passwords for all of their accounts. Never a good idea! Funny too that you are the first to comment here as I told the social security joke at the networking meeting you were unable to attend.

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